Building agentic systems for marketing and growth
How to build and run your own agentic system: choose the work it should own, connect agents through shared context, and keep human control as the system takes on more.
Read a practical example →Dasha Antonova · Head of Marketing & GrowthFounder, Will This Ever Work
Marketing, growth and practical AI.
Talks and workshops on growing revenue, improving profitability and building AI systems that expand what your team can deliver.
- Qualifying jury
SMARTIES Asia Pacific 2026
MMA · Marketing + Media Alliance
- Jury
SMARTIES X Global 2026
- Mentor
Girls Into VC
Fall 2026 cohort
- Mentor
Elevate WomenElevate Women Global Hackathon 2026
19 September 2026
Talk topics
Marketing and business performance
Revenue, profitability and growth decisions
Creative testing
Using evidence to choose what to make next
Testing product ideas
Deciding what deserves development time
App store and search growth
Using ASO and SEO to match what people search for
Talks, panels and hosting
Selected
Growth meetupEvent page →How to run a fast growth sanity check for apps with AI
Now Ship Users Vol. 01 · live teardown of a real app
MCEvent page →WN Conference Abu Dhabi 2024
Solo talkInternalGrowth strategy for a consumer subscription venture
Company management summit · 100+ leaders and portfolio founders
Expert panelWatch →How to increase App Store conversion through creative optimisation
- Pet Project ClubCommunity talkView recap →
Promoting IT products with a limited budget
Speaking enquiries
English · Russian · in person or remote
Speaker bio
Dasha Antonova is a marketing and growth leader with 15 years across games, apps and consumer products. She grew a consumer subscription web app from an unprofitable $50K a month to a $7M+ annualized revenue run rate and positive net profit. She is the founder of Will This Ever Work, a SMARTIES 2026 juror and a Girls Into VC mentor.
Read full biographyClose full biography
Dasha Antonova is a marketing and growth leader with 15 years of experience launching, scaling and reviving games, apps and consumer products.
She grew a consumer subscription web app from an unprofitable $50K a month to a $7M+ annualized revenue run rate and positive net profit, through funnel work, paid acquisition and CRM.
She keeps human judgment in the loop. She founded Will This Ever Work, where the growth work she has automated with AI becomes tools for founders who don’t have a head of growth yet.
She is a speaker, a SMARTIES 2026 juror and a Girls Into VC mentor.
Formats
Solo talk
20–40 min
Panel · MC
Moderation and hosting
Workshop
Half day · your own funnel
Jury · advisory
Awards and internal reviews
Send me the audience, format and length, and what you want people to do afterwards. I’ll shape the session around that.
Slides 2 weeks ahead on request